Women's Initiatives
We help firms create platforms that increase women’s visibility, leadership and business development opportunities while maximizing ROI. Specifically, we help women’s initiatives:
- Open New Business Development Pipelines. For example, we:
- Design and implement targeted marketing campaigns around curated, intimate events that have created new prospect pipelines, shortened conversion time, and positioned women and firms as industry leaders.
- Create cross-industry strategic alliances with other professional services firms and industry organizations that have opened new referral source and prospect pipelines and helped position participating women as industry leaders.
- Create thought leadership surveys which exponentially increase prospecting opportunities, convert more prospects into clients, position women and firms and industry leaders and create new visibility, branding and media opportunities for firms, women’s initiatives and participating women.
- Design and implement targeted marketing campaigns around curated, intimate events that have created new prospect pipelines, shortened conversion time, and positioned women and firms as industry leaders.
- Fully Leverage Our Consulting Engagements. We utilize our proprietary Rainmaking Training and Coaching Programs to help individuals fully leverage business development opportunities and maximize revenue.
- Maximize ROI. We help women’s initiative leaders launch/relaunch their women’s initiative and advise on strategy, business case articulation, messaging/branding, operating plan creation and implementation. We also help established women’s initiatives launch new business development platforms, increase revenue and refine their strategic plan, business case, messaging and operating plan. After working with M3, firms have seen an increase in the retention and promotion rates of participating women.
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M3 Strategic Alliances LLC