M3 Strategic Alliances


Business Development

We help firms, practice groups and individuals build their books of business and increase their visibility, reach and revenue.


For Firms

We design integrated marketing campaigns, thought leadership opportunities and cross-industry strategic alliances that attract and convert more prospects into clients. We help firms:       

  • Design Prospecting Campaigns Around Events and Thought Leadership Surveys: We design marketing campaigns that reach and convert new prospects and enhance the firm’s position as an industry leader. We also ensure effective follow-through so the firm and participants maximize ROI.

  • Form Strategic Alliances: We design and execute cross-industry strategic alliances that enable firms to go to market together and maximize referral opportunities. We identify potential strategic partners, make introductions, design alliances around business development opportunities and ensure that firms, practice groups and individuals fully leverage those opportunities.

  • Improve Cross-Selling and Client Service: We help grow current client accounts by identifying untapped opportunities internally, facilitating cross-selling and improving client service.


For Practice Groups

We help practice groups refine their marketing plans, create cross-industry strategic alliances, and design marketing campaigns that raise groups’ visibility, generate more qualified leads, and convert prospects into clients. We help groups:

  • Design Prospecting Campaigns Around Events and Thought Leadership Surveys: We design marketing campaigns that reach and convert new prospects and enhance the practice group’s position as an industry leader. We also ensure effective follow-through so the firm, practice group and individual participants maximize ROI.

  • Form Strategic Alliances. We design and execute cross-industry strategic alliances that enable practice groups to go to market together, reach new prospects, position themselves as industry leaders and convert more prospects into clients.

  • Refine Business Development and Marketing Plans: We help groups design and execute strategic marketing plans that maximize ROI.

  • Improve Cross-Selling and Client Service: We help grow current client accounts by identifying untapped opportunities internally, facilitating cross-selling, and improving client service.

For Individuals

To fully leverage our consulting engagements, we utilize our Rainmaking Training and Coaching Programs to help individuals grow their books of business, increase their visibility and achieve dramatic results for themselves, their practice groups and the firm. All of our programs use our proprietary methodology and structured approach.


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M3 Strategic Alliances LLC